South by Southwest (abbreviated as SXSW) is an annual conglomerate of film, interactive media, and music festivals and conferences that take place in mid-March in Austin, Texas, United States. It began in 1987, and has continued to grow in both scope and size every year. In 2011, the conference lasted for 10 days with SXSW Interactive lasting for 5 days, Music for 6 days, and Film running concurrently for 9 days.
Ministry of Economy, Trade and Industry of Japan 「HIYAKU / Next Enterprise」
“HIYAKU Next Enterprise” program is a part of “Silicon Valley-Japan Bridge Project”, sublet by the Ministry of Economy, Trade and Industry (METI). This program targets SMEs from all over Japan with cutting-edge technologies and excellent ideas, and provides them with necessary human networks and knowledge required for global expansion.
Through this “HIYAKU Next Enterprise” program*, the participants will learn systems of venture companies’ environment and how to apply those to their ecosystems. The knowledge and networks established with overseas businesses will help Japanese companies broaden their businesses internationally.
Tohmatsu Venture Support Co., Ltd. undertakes the “HIYAKU” project and supported 11, advanced, outstanding, cutting-edge startups to showcase in the SXSW interactive trade show.
Booth theme was “Japan Startup Selection” made a perfect Japan pavilion environment.